Reno SEO Company, Helps Local Business Increase Sales

Sandy Rowley
2 min readJun 15, 2024


Reno area businesses looking to explore SEO Services

Case Study: Boosting Local Leads with

The Business
Capital Hardwood Flooring is a hardwood flooring retailer and installation company that has served the Reno area for over 15 years. Despite their quality products and services, they struggled to attract new customers through online channels.

The Challenge
In today’s digital age, having a strong online presence is key for local businesses like Capital Hardwood Flooring to reach new customers. However, their existing website was outdated, lacked search engine optimization (SEO), and didn’t rank well in local Reno searches for hardwood flooring services.

The Solution
Capital Hardwood Flooring turned to, a leading Reno SEO company, to revamp their online marketing strategy. Sandy Rowley, the company’s founder, worked closely with Capital Hardwood to:

1. Redesign their website with a modern, mobile-friendly layout and optimized content.
2. Conduct thorough keyword research to identify high-value local search terms.
3. Implement on-page SEO best practices across the new website.
4. Optimize business listings and NAP (Name, Address, Phone) consistency.
5. Develop a local link-building campaign to improve search engine rankings.

The Results
Within 6 months of partnering with, Capital Hardwood Flooring saw impressive results from their local SEO efforts:

- Increased website traffic by 85% from organic search
- Jumped to Page 1 rankings for “hardwood flooring reno” and related terms
- Tripled the number of leads generated through their website
- Booked over $120,000 in new flooring installation projects

Amena Sahar, owner of Capital Hardwood Flooring, was thrilled with the impact on her business:

“We knew we needed professional help to improve our online visibility and reach more local customers in Reno. Sandy and her team at were simply outstanding — their SEO expertise and personalized attention helped us achieve incredible results that directly boosted our sales. We can’t thank them enough!”

With their strong web presence and steady stream of new leads from local search, Capital Hardwood Flooring is well-positioned for continued growth and success in the competitive Reno market.

Capital Hardwood serves as another example of how partnering with the right local digital marketing agency can transform a business through strategic SEO and web design solutions.